Win back dormant UK users who registered but never deposited or stopped trading
Hi {{first_name}},
It's been a while! A lot has happened in the markets since you last logged in:
📈 S&P 500 is up X% this month
₿ Bitcoin is trading at $XX,XXX
🥇 Gold hit another all-time high
Your eToro account is still waiting. Whether you want to invest in stocks, crypto, or just see what the community is talking about — it's all there.
CTA: Log Back In →
Past performance is not an indication of future results. Capital at risk.
Hi {{first_name}},
We've been busy building. Here's what's new on eToro since your last visit:
🆕 New Smart Portfolios — curated themes like AI & Robotics, Clean Energy
📊 Improved Charts — more indicators, better mobile experience
🔔 Price Alerts — get notified when assets hit your target price
The platform keeps getting better. Come see for yourself.
CTA: Explore What's New →
Hi {{first_name}},
Not ready to invest real money? No worries — you already have a £100,000 virtual portfolio.
Practice trading stocks, crypto, and more with zero risk. When you're confident, switching to real money takes just one tap.
No commitment. No pressure. Just learning by doing.
CTA: Try Virtual Trading →
Hi {{first_name}},
35 million investors use eToro to trade stocks, crypto, and more. Here's what they get:
✅ 0% commission on US stocks*
✅ Copy top investors with CopyTrader™
✅ 70+ cryptoassets
✅ Gold & commodities
✅ FCA regulated
We'd love to have you back. And if eToro isn't for you, that's okay too — you can unsubscribe below.
CTA: Log Back In →
*Other fees apply. Capital at risk. eToro (UK) Ltd, FCA FRN 583263.